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Led competition trend: from the price to after-sales service
Click:6119 Date:2012-4-28 9:28:47

Because have Led energy saving, environmental protection, the advantages of life, favored by many people, and the government is strongly support the development of Led. With the government's support measures and gradually put the support strength increasing, the led lighting industry is moving from "savage growth" stage, the stage all aspects are still not perfect, competition to say, is in the price and quality game stages. In a held recently LED lighting products, promote enterprise docking at the expert points out, the price of the product is LED by annual rate of about 20% decline, the future of the industry focus of competition will go to the product quality and service.
Policy levers move industrial expansion
The national development and reform commission jointly by the ministry of finance, the ministry of science and technology of the implementation of the "semiconductor lighting products financial subsidies promotion project", in the last week to complete public bidding. This is the last year after the second round of the domestic release subsidy project bidding. On Friday the tianjin and electronic 3 E-LED products enterprise docking, promote the meeting many people in the industry say, the government in promoting LED products play a crucial role. China's ring and energy saving in steering committee responsible had earlier said, "1025" during the government will arrange for 8 billion yuan the central finance non-budgetary funds, purchasing 4 million light LED efficient road lighting products.
In addition to outside the central government, local government LED industry support for it can spare no effort. In binhai new area as an example, released in 2011 of the binhai new area of new energy industry, promote the development of several measures "proposes, key support semiconductor lighting (LED) key equipment and materials and key common technology research and development projects; Support the implementation of the campus, the LED community, LED LED industry park, LED transportation green lighting demonstration project, each project in principle to give is highest do not exceed 500000 yuan of interest or funding.
"LED to the purchase of enterprise, the manufacture of policy to reduce subsidies, this to the product price will play a very important role. A 24 hour uninterrupted lighting industrial workshop, as long as 3 years, save energy costs can cover the cost of buying LED lighting." Tianjin electrical energy saving technology center director, senior engineer YuNing said.
Thanks to the government more support, this year the LED illumination products market will continue to maintain the fast growth. The LED street lamp products, for example, our country LED street lamp output this year will year-on-year growth of 6, the output value reached 4.7 billion yuan.

Quality and service and enhance their competitiveness
"LED products and expansion of the size of the market, the price of the product is LED by about 20% a year down." YuNing tells a reporter, the three years ago a root led lamp 400 multivariate, now prices have played more than 5 fold.
According to relevant statistics, the upstream chip technology promotion and prices falling fast, the downstream LED lighting products are rapidly ratio ascension, the LED industry is toward the direction of the reasonable and stable way. In China last year LED indoor lighting products output year-on-year growth of 75%, the product price 22% year-on-year drop; Output value of RMB 18.6 billion yuan, a year-on-year increase of 38%.
Now, the new LED lighting enterprise is to meet industry trends, product quality and service areas and improve more great strength. "In addition to the traditional after-sales service, we can also outside to provide more targeted total solution. For some expensive LED products, we can also provide products of rental service." The capsules yellow DE told reporters.
Cast consultancy study ZhangYanLin director, points out that led to the enterprise quality, price balanced environment, improve the service quality, technology and service will be further breakdown, just more suitable for the development of the industry, more competitive.

 
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